Image 1 of 1
Image 1 of 1
Image 1 of 1
Image 1 of 1
Everything your brand needs to look and sound like one business, in one place. We design your logo and the full system around it (colors, fonts, voice and visual style), then put it all into a guide you can hand to anyone who creates for you, so every post, flyer and webpage looks like it came from the same brand.
What’s included
Logo system
Primary logo, designed from scratch or refined from your current one
Secondary (horizontal) logo for headers, signatures and wide spaces
Icon for profile pictures, favicons and watermarks
One-color and reversed versions for dark backgrounds and single-color print
Transparent PNG and vector (SVG and PDF) files
Visual identity
Color palette with primary, secondary, accent and neutral colors, including HEX, RGB and CMYK codes
Font pairing for headings and body text, with sizes
Imagery direction: the look and feel for your photos, videos and graphics
Brand foundation
Tagline and positioning line
About section and mission statement
Audience summary
Voice and tone guide with examples of how you do and don’t sound
Delivered as
A brand guidelines document that covers how to use everything
All logo and asset files, organized and ready to use
2 rounds of revisions
Good for
New businesses that want to launch looking established
Rebrands and businesses that have outgrown a DIY look
Teams and freelancers who need one guide to follow
Artists building a consistent image across releases
What we’ll need from you
Your business name, what you do, who you serve, what makes you different, any current logo or materials, and brands or styles you admire. After you purchase, you’ll get an intake form and we’ll schedule a kickoff call.
Turnaround: 3 weeks after the kickoff call.
Full ownership of all final designs once paid in full.
Everything your brand needs to look and sound like one business, in one place. We design your logo and the full system around it (colors, fonts, voice and visual style), then put it all into a guide you can hand to anyone who creates for you, so every post, flyer and webpage looks like it came from the same brand.
What’s included
Logo system
Primary logo, designed from scratch or refined from your current one
Secondary (horizontal) logo for headers, signatures and wide spaces
Icon for profile pictures, favicons and watermarks
One-color and reversed versions for dark backgrounds and single-color print
Transparent PNG and vector (SVG and PDF) files
Visual identity
Color palette with primary, secondary, accent and neutral colors, including HEX, RGB and CMYK codes
Font pairing for headings and body text, with sizes
Imagery direction: the look and feel for your photos, videos and graphics
Brand foundation
Tagline and positioning line
About section and mission statement
Audience summary
Voice and tone guide with examples of how you do and don’t sound
Delivered as
A brand guidelines document that covers how to use everything
All logo and asset files, organized and ready to use
2 rounds of revisions
Good for
New businesses that want to launch looking established
Rebrands and businesses that have outgrown a DIY look
Teams and freelancers who need one guide to follow
Artists building a consistent image across releases
What we’ll need from you
Your business name, what you do, who you serve, what makes you different, any current logo or materials, and brands or styles you admire. After you purchase, you’ll get an intake form and we’ll schedule a kickoff call.
Turnaround: 3 weeks after the kickoff call.
Full ownership of all final designs once paid in full.